Signature analytics

See what your signatures actually do

Every signature you deploy carries trackable links and QR codes. WeLink turns those into clear numbers — clicks, scans, visits and downloads — in one console, without third-party ad trackers.

Per-organisation opt-inDo-Not-Track respectedNo third-party ad cookies
WeLink · Analytics

Last 30 days

All collaborators

Sample data
Page visits

2,418

Button clicks

1,036

QR scans

312

Signature clicks

874

Daily activity

What you can measure

Five signals, one dashboard

These are the metrics WeLink actually records — nothing inferred, nothing invented. Each one maps to a real interaction with a signature or a WeLink page.

Headline metric

Page visits

WeLink pages

Every time someone opens a collaborator or organisation WeLink page, it counts as a visit — broken down per day and per collaborator.

Signature link clicks

From the email itself

Links inside the signature (phone, email, website, booking, maps, buttons, banner) are wrapped in short tracking URLs, so a click is recorded even though the email is static HTML.

Button clicks

On WeLink pages

Clicks on the action buttons of a WeLink page — website, LinkedIn, directions, booking and more — captured by type and label so you can see your top links.

QR-code scans

Print & screen

A scan that opens a WeLink page through its QR code is detected from the link it carries and counted as a scan, day by day.

vCard downloads

Saved contacts

When a visitor saves a contact card from a WeLink page, the download is recorded — a strong signal of real intent.

What each metric measures and where it is tracked
MetricWhereHow it's trackedBreakdown
Page visitsWeLink pageWhereIn-page event when the page loadsPer day · per collaborator · by source
Signature clicksEmail signatureShort tracking URL that redirectsPer link type & label
QR scansWeLink pageDetected from the QR link on openPer day · per collaborator
Button clicksWeLink pageIn-page event on the buttonPer type & label (top links)
The dashboard

Time series, top links and a per-collaborator table

Pick a window — 7, 30 or 90 days — and read the trend. The console aggregates everything: a daily chart, traffic sources, your most-clicked links and a breakdown by collaborator.

7 / 30 / 90-day windows

Switch the period in one click. The daily time-series chart plots visits, button clicks and QR scans side by side.

Traffic sources

Visits are split between QR code, signature, direct and other, so you can see which channel actually drives traffic.

Top links

Your most-clicked buttons ranked by type and label — the quickest read on what people care about in your signature.

Per-collaborator breakdown

A sortable table of visits, clicks and scans for each collaborator, so you can see who is generating engagement.

Every event type, one view

Page visits, button clicks, QR scans, signature-link clicks and vCard downloads — all in the same console over your selected window.

WeLink · Analytics

Overview

Last 30 days

Traffic sources

QR 46%Signature 31%Direct 15%Other 8%

Top links

Website
LinkedIn
Booking
Sample data
How tracking works

Two surfaces, one honest method each

An email signature is static HTML — it can't run code. A WeLink page is a real web page. WeLink tracks each one the only way it can, and we're explicit about which is which.

01

Signature links → short URLs

Because the email can't run JavaScript, each link in the signature is rewritten to a short WeLink URL. The click hits our server, gets counted, then redirects instantly to the real destination.

02

WeLink pages → in-page events

Collaborator and organisation pages are real web pages, so visits, button clicks and vCard downloads are captured directly in the page as they happen.

03

QR scans → detected on open

QR codes point at a WeLink page tagged as a QR source. When the page opens from a scan, it is counted as a scan — no separate scanner app needed.

04

Aggregated in the console

Every event is attributed to your organisation and collaborator, then aggregated into the dashboard — totals, daily trend, sources and top links.

WeLink Pages

Analytics live on your WeLink Pages

Visits, scans, button clicks and vCard downloads are all measured on the WeLink page behind each signature and QR code. See how the page itself works.

Explore WeLink Pages
Privacy by design

Measurement without surveillance

Signature analytics shouldn't mean tracking people across the web. WeLink measures interactions, not identities — opt-in, cookie-light and aligned with GDPR/nDSG.

Per-organisation opt-in

Analytics is off until an organisation turns it on, from a single switch in the dashboard. No tracking happens before you opt in.

Do-Not-Track respected

Signature-link clicks from a browser sending the Do-Not-Track signal are not recorded, and each tracking link can be disabled individually.

No third-party ad cookies

We don't sell data or load third-party advertising trackers. Sensitive targets like tel: and mailto: links are never stored as URLs.

Swiss-built, GDPR & nDSG

WeLink is built and operated in Switzerland on EU/Swiss-hosted infrastructure, with data export and deletion on request.

FAQ

Analytics questions, answered

How are clicks tracked inside an email signature?

An email signature is static HTML and can't run code, so WeLink rewrites each link into a short tracking URL. When someone clicks, the request reaches our server, the click is counted, and the visitor is redirected to the real destination immediately. There is no tracking pixel and no script in the email.

Which metrics are actually recorded?

Five: page visits and button clicks and vCard downloads on WeLink pages, QR-code scans, and signature-link clicks from the email itself. The dashboard shows totals, a daily time series, traffic sources, your top links and a per-collaborator breakdown.

Do you count unique visitors or track people across sites?

No. WeLink counts interactions — visits, clicks and scans — not unique individuals, and it does not follow people across other websites. There is no cross-site profiling.

Is analytics on by default?

No. Analytics is opt-in per organisation: an admin enables it from a switch in the dashboard. Until then, nothing is tracked. Browsers sending Do-Not-Track are excluded from signature-click tracking even after you opt in.

Where is the data processed and hosted?

WeLink is built and run in Switzerland, and its platform data is hosted on Swiss/EU infrastructure. Analytics processing runs on EU-hosted infrastructure and is handled in line with GDPR and the Swiss nDSG, with export and deletion available on request.

Ready to measure what your signatures do?

Turn on analytics in one click and start reading clicks, scans and visits from your first campaign.

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